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Becoming a team physician for professional athletics may seem like an outstanding opportunity, but there are many challenges that go along with the responsibility. "The most challenging part of treating professional athletes is that the expectations are so high," says…

Defining, designing and consistently communicating your brand can provide significant value to your orthopedic practice and set you apart from your competitors. Bill Champion, marketing strategist and founder of Orthopaedic Marketing Group, says, "It's not so much about marketing your…

The American Academy of Orthopaedic Surgeons has joined the Texas Medical Association's Million-Signature Campaign to Stop Medicare Meltdown, according to an AAOS news release.

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