IKEA has partnered with 3D-printed medical wearable company, UNYQ, and educational esports company, Area Academy, to develop a series of products to help improve gamers' lives at home.
Three insights:
1. UNYQ has developed 3D-printed medical prosthetic wears for upper and lower limb amputees and spine wears to help patients suffering from spine conditions such as scoliosis reach their treatment goals.
2. The series from the home product prototypes, Uppkoppla, aims to improve support and comfort for gamers who are suffering from physical disabilities with accessories such as desk supports, chairs, wristbands and keycaps.
3. An app to capture the biometrics as well as the prototypes will be presented at Democratic Design Days in Sweden in June.
"By working with IKEA, we can explore new ways to leverage a concept we’ve been working with for years, as well as the technological process to implement it. Understanding individuals’ unique needs are what drives UNYQ’s strategy and are the basis for all of our products," said Eythor Bender, CEO of UNYQ.