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Spine


Most spine practices and surgery centers are seeking to use social media as a form of marketing and engagement with the public, but some may have questions about how to best utilize Twitter, Facebook and other social networks in a…

Comprehensive spine and pain management practices must include several key components to care for patients: behavioral therapy, functional rehabilitation and interventional care. These components should be coordinated for each individual patient to optimize treatment success.

James Lloyd, MD, of  Brookfield, Wis., had a marketing problem. He needed patients and had built a beautiful, information-filled website with all of the necessary components: bio, patient information and a large education section. It had all the right keywords…

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