Patient experience encompasses all aspects of a patient’s interaction and experience with a medical product, including smarter packaging, instructions for use, starter kits and developing online device or therapy communities. Cambridge Consultants’ research shows patients (77 percent) are more willing to pay for easier-to-use medical devices.
Other key findings from their research include the following:
· 75 percent of patients reported that their doctor gave them a choice of which device to use.
· Of these, 28 percent took their doctor’s recommendation, and 21 percent conducted their own research before selecting a device.
· Of the patients who had later requested a change in their drug delivery devices, lifestyle factors such as discretion (28 percent) and portability (21 percent) were by far the biggest catalysts for change.
Read the news release about patient experience.
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