Orthofix in May partnered with Olympic gold medalist Laura Wilkinson, who is the first woman to win all three world titles in platform diving. In 2018, she underwent spinal fusion to address a cervical degenerative disc using Orthofix devices — a cervical plate, a Trinity Elite allograft to facilitate fusion and a CervicalStim device to promote bone growth.
In June, Centinel Spine partnered with Tiger Woods in an initiative to educate the public on spinal disease and treatment options. In 2017, surgeons implanted the Centinel Spine’s Anterior Lumbar Integrated Interbody fusion device during a spinal fusion procedure to alleviate pain in Mr. Woods’ back and legs.
NFL hall of famer Jerome Bettis was appointed as brand ambassador for NuVasive in August. The former Pittsburgh Steelers running back is sharing his experience with NuVasive’s extreme lateral interbody fusion device to raise awareness about minimally invasive surgery.
More articles on devices:
Cleveland Clinic neurosurgeon joins Centerline Biomedical advisory board
Some spine surgeons wouldn’t disclose if they had COVID-19, study says
Which physicians have the most claims denied, resubmitted? A specialty breakdown
At the Becker's 23rd Annual Spine, Orthopedic and Pain Management-Driven ASC + The Future of Spine Conference, taking place June 11-13 in Chicago, spine surgeons, orthopedic leaders and ASC executives will come together to explore minimally invasive techniques, ASC growth strategies and innovations shaping the future of outpatient spine care. Apply for complimentary registration now.
