Philadelphia-based Rothman Orthopaedics launched the “Your Mobility, Our Mission” marketing campaign.
The campaign was developed by Rothman’s marketing team and features stories of people who have overcome mobility challenges, according to an April 1 news release shared with Becker’s. Marketing will launch across traditional and digital media including billboards, television commercials and online ads.
“At Rothman Orthopaedics, we understand that mobility is more than just movement — it’s about maintaining independence, pursuing passions, and living life to the fullest,” Alexander R. Vaccaro, MD, PhD, president of Rothman Orthopaedics, said in the release. “‘Your Mobility, Our Mission’ reflects our unwavering commitment to restoring mobility, whether it’s helping an athlete return to competition, a parent keeping up with their kids, or an active senior continue their favorite pastimes. Our mission is to keep people moving.”
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