Forbes contributor Larry Myler featured Titan Spine in a recent article discussing healthcare entrepreneurs. He pointed toward Titan's model as an example of success.
Here are three key thoughts from the article:
1. Entrepreneurs take risks, and Titan Spine jumped into the risk-sharing model last year by offering a five-year warranty on the Endoskeleton device. Patients who need the device replaced will receive the replacement for free.
2. Entrepreneurs are focused, and Titan Spine just focuses on spine surgeries. The company has seven spinal devices and proprietary surface technology.
3. Speed is important and smaller companies are nimble enough to make changes depending on the market.