10 Marketing Mistakes to Avoid

Here are 10 marketing mistakes that could hurt your small business, according to a Yahoo! Small Business Advisor article:

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1. Not paying attention to details, such as typos and grammatical errors in marketing materials.
2. Not paying attention to details.
3. Not staying true to your brand.
4. Not adhering to email marketing best practices, such as using a reputable email service provider to build your list.
5. Believing in and hiring the SEO expert that will get your business on page one of Google.
6. Using your business name instead of your real name or having no picture of you in your social media personal profiles.
7. Not seeking professional help when creating your brand identity.
8. Not reviewing your online reputation regularly.
9. Spreading yourself too thin across different social media platforms.
10. Believing that marketing is an expense, not an investment.

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