Study Examines Social Media “Never Events” for Physicians

A new study published in the Annals of Internal Medicine found that specific consequences for physician violations of online professionalism have not been outlined, but there is general consensus on a few events that should “never” happen.

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The areas for high consensus of activities that physicians should not engage in include citing misleading information about clinical outcomes, suing patient images without consent, misrepresenting credentials and inappropriately contacting patients.

There was moderate consensus that physicians should not depict alcohol intoxication, violate patient confidentiality or use discriminatory speech, suggesting “gray areas,” according to the report.

There was low consensus on activities such as using derogatory speech toward patients, showing alcohol without intoxication and providing clinical narratives without violation of confidentiality.

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