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Dr. Richard Kube on spine surgeryRichard Kube, MD, CEO of Prairie Spine & Pain Institute and Prairie SurgiCare in Peoria, Ill., tackles some of the big issues facing spine surgeons in private practice today and how surgeons can be successful in the 21st century.
Published in Spine
This article was written by Dick Pepper, a medical marketing specialist who blogs at VoxMD.com and can be reached at dickThis email address is being protected from spambots. You need JavaScript enabled to view it. .

Your reputation sucks, according to the internet. Or maybe it's great. But unless you manage your reputation and your online presence, it can go either way. Reputation management has jumped to the top of our awareness, and deservedly so. Pew Internet tells us that 44 percent of all patients are researching you, and one in five look at these rating sites. These numbers are too big to ignore. Dr. Hitham Khalil of Valdosta, Ga., says, "It's a trend, just like anything else, whether it's websites, medicine or Amazon. It's ratings, and most people look at them these days. Patients do look at these sites and I've had them tell me they looked me up."
Published in Spine
spine boneA multicenter retrospective review of pediatric patients who underwent spinal instrumentation to correct scoliosis published in the Journal of Bone & Joint Surgery examined the surgical site infection rate for different etiologies.
Published in Spine
MidMichigan Medical Center-Midland announced that it has been designated an Aetna Institute of Quality Orthopedic Care Facility for total joint replacement and spine surgery.
Published in Practice Management
At the 11th Annual Orthopedic, Spine and Pain Management-Driven ASC Conference, in Chicago, David Paly, MD, will give a presentation titled "Anesthesia for Outpatient Spine Surgery."
Published in News and Analysis
search trendsThis article was written by Dick Pepper, a medical marketing specialist who blogs at VoxMD.com and can be reached at dick This email address is being protected from spambots. You need JavaScript enabled to view it. .

When we read orthopedic publications, we often recognize many surgeon names as subject matter experts. In the field of search engines and optimization of websites, the biggest name that you've likely never heard is Matt Cutts, head of web spam at Google. He is behind the team that creates the technology that looks at your website and decides its value. That's a pretty powerful position to be in. Matt was recently asked what the top five mistakes were for optimizing websites to be found by Google search. These five mistakes are listed below, along with my commentary. Follow these guidelines to build the most "findable" website possible:
Published in Spine
The Centers for Medicare and Medicaid Services opened a 30-day public comment period before conducting a draft of the National Coverage Determination for the mild procedure, and the American Society for Interventional Pain Physicians has sent a comment letter.
Published in Pain Management
Dr. Bryan Oh on spine surgeryTracking key benchmarks is important for spine surgeons to ensure their practice is headed in the right direction in the changing healthcare environment.
Published in Spine
Here are seven things for spine surgeons to know for Thursday, May 2, 2013.
Published in Spine
Ten spine surgeons talk about the methods for bringing new techniques or innovations to the operating room.
Published in Spine
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